Mednarodni festival kreativne komunikacije Magdalena
Roška 11, SI-2000 Maribor
Phone+386 (0) 31 337363
Organised byMagdalena Association for Visual Communications
Magdalena International Festival of Creative Communication
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Revision as of 16:25, 26 January 2010 by Tea Pristolič (talk | contribs) (arranging information on Awards in a separate section)
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Background
The Magdalena Festival came into existence in 1999 as a reaction to classical advertising festivals in Slovenia and abroad. The primary objective of the festival was to bring together representatives of the younger generation of creative people, producing works with the aim of informing, promoting or advertising.
With more than 4,000 works from 15 different countries presented at the festival in the last decade, the festival has become an important player in the international arena, still organised by a group of enthusiasts and friends.
Visual identity of the festival is created by different young designer each year. Authors of Magdalena logotype are Tom Mezga and Martin Bricelj from CodeSign.
Awards
Central to the festival programme is the competition for several awards: Magdalena for best work of the festival, Golden Bra for best entry in each category and Silver Bra for second best work in selected category (print, outdoor, motion, interactive and experimental media, logotypes, magazine and newspaper design, book design, CD cover design and typography). The Brief Sponsor's Award is also awarded each year - it is a cash prize by sponsor that does not necessarily have to receive any other award.
The jury consists of a group of internationally acknowledged practitioners, who select and award the best examples of public communication. The competition is open to authors worldwide and takes place at Narodni dom Maribor and at KIBLA Multimedia Centre. Entries are exhibited in galleries in the centre of the town.
