ŠOP Records
The label does not set criteria for the quality of the music it publishes but rather offers a platform that allows non-selective publishing at the level of editorial policy, thus offering a haven for the music of young, non-established performers and enthusiasts while the selection itself falls on the audience. The first release on the label was the album Pesmi za mojo mamo (Songs for My Mother) by Jozo Elektronik feat. DJ Potrebuješ, consisting of two avant-garde improvised compositions with guitar and sampler. Since then the label has released over 122 recordings. Releases can be obtained in a digital format as well as on physical sound carriers, which are produced in accordance with the label's strong DIY philosophy.