Vertigo Bird is managed by Silvo Kačar, who is also the founder of the international lighting company Arcadia Lightwear, and a member of the design group called Smoke Detektors.
Background
In the search for an appropriate name for the new brand the inspiration was found in the contemporary dance film Vertigo Bird [Vrtoglavi ptič] (1997) directed by Sašo Podgoršek and produced by En-Knap Productions. A dance performance beginning in the coalmine of Trbovlje ends with a meaningful and memorable scene where the choreographer and dancer Iztok Kovač climbs high up the shaft and at the end walks on the edge of the highest chimney in Europe just like a Vertigo Bird. Thus the name was born, presenting the brand's hometown and mission – the desire to reach the global market.
Awards
In 2008 the light Luc by Arne Vehovar was nominated for Biennial of Industrial Design (BIO). In 2009 the light Slim designed by Bevk Perović Arhitekti won the prestigious Red Dot Award: Product Design. In 2009 Silvo Kačar and the brand Vertigo Bird received the TREND Award for design achievements.
See also
External links
- Vertigo Bird website
- Vertigo Bird on Architonic website
- Sijaj Hrastnik
- Arcadia Lightwear website
- Red Dot Design Award website
- Force Lamp and Boy’s Lamp on Dezeen website
- Interview with Silvo Kačar in the Ambient Magazine (in Slovenian)
- Nika Zupanc website
- Vertigo Bird dance film, the inspiration for the company's name