Difference between revisions of "Ljudje Design Studio"

Latest revision as of 13:00, 9 December 2020

Ljudje is a strategic design studio based in Ljubljana and co-founded in 2013 by five young designers: Miha Artnak, Vladimir Mićković, Srdjan Prodanović, Emil Kozole and Lucijan Kranjc. Their work has ranged widely across the fields of strategic marketing, identity design, branding, communications strategies and app development for Slovenian and international clients.

Mission

The name of the studio, which translates as "People", is an indication of the social concerns that much of their work addresses. Perhaps unusually for a design studio, they draw on collaborators from the humanities, social sciences and natural sciences, engaging them around the design team in accordance with the requirements of each project. This is a reflection of two of the core beliefs of the company: that design is a tool for solving problems and not a final product, and that being seen simply as designers places limits on what they can do.

Selected key projects

This is not to say that the team do not also engage in more or less straight-up graphic or packaging design, as their work for the 2020 Ljubljana Festival, the GoOpti shuttle company and the Destilarna Zima spirits producer shows. However, their most resonant work, at least in part, engages with contemporary political and social concerns, both domestic and global. Three such projects stand out. In 2018 they designed a visual identity for Kamnik hip-hop trio Matter, which took Slovenia's national symbols (flag, colours, Mt Triglav) as a starting point for an abstraction of a new republic, and attempted to raise questions about the place of symbols in national mythmaking. The Reši RŠ campaign (2013) used branding and marketing tools to help raise money to save Radio Študent from the existential threat of closure. The stanovanjska-kriza.je project (2019), for which Ljudje provided web and conceptual design, was carried out in collaboration with "Kje bomo pa jutri spali?" (Where will we sleep tomorrow?), an initiative to draw attention to Slovenia's acute lack of affordable housing.

Two further projects perhaps deserve particular mention, with both displaying the same curiosity about how people work and think. "Seen", a project developed by Kozole as part of his Master's degree at Central Saint Martins in London, stems from the designer's fascination with digital surveillance. It is a downloadable custom-made font that blacks out any word you type that is classed as a "hot" or "spook" word by the US and UK intelligence services. As Kozole says: "The idea isn't to make a terrorist tool but a conversation starter, so people will see and ask themselves why some of the words are on the list and why some aren't."

Ljudje received a major commission for the 26th edition of the Biennial of Design (BIO 26, 2019–20), which addressed the ways in which design might highlight and resolve the information crisis and begin to address questions of post-truth and infobesity. The company designed the visual identity for the event, which combined striking classic poster design elements with infographics, and netted the company a Brumen Grand Prix and two Brumen Awards in 2019.

Awards

Brumen Grand Prix

BIO 26 (Identity and infographics), 2019
Flaviar app (Flavour Spiral), 2015

Brumen Award

BIO 26 (Identity and infographics), 2019 (two awards, in addition to the Grand Prix)
Troljo, 2017
Reši RŠ, 2015
Seen, 2015
Flaviar app, 2015
Flavour Spiral, 2015

External links

Past projects

Ljudje in the press

Seen, Wired article
Brumen Awards 2019, report (in Slovenian)
Interview with Ljudje, Mladina, December 2019 (in Slovenian)

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-| status       = WRITING NEEDSUPDATE INFOBOX NIFERTIK!
+| status       = INFOBOX NIFERTIK!
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 {{Teaser|
-[[Ljudje]] is a strategic design studio based in Ljubljana and co-founded in 2013 by five young designers: Miha Artnak, Vladimir Mićković, Srdjan Prodanović, Emil Kozole and Lucijan Kranjc. Their work has ranged widely across the fields of strategic marketing, identity design, branding, communications strategies and app development for Slovenian and international clients.
+[[Ljudje Design Studio|Ljudje]] is a strategic design studio based in Ljubljana and co-founded in [[Established::2013]] by five young designers: [[Miha Artnak]], [[Vladimir Mićković]], [[Srdjan Prodanović]], [[Emil Kozole]] and [[Lucijan Kranjc]]. Their work has ranged widely across the fields of strategic marketing, identity design, branding, communications strategies and app development for Slovenian and international clients.
+}}
-The name, which translates as "People", is an indication of the social concerns that much of the work addresses. Perhaps unusually for a design studio, they draw on collaborators from the humanities, social sciences and natural sciences, engaging them around the design team in accordance with the requirements of each project. This is a reflection of two of the core beliefs of the company: that design is a tool for solving problems and not a final product, and that being seen simply as designers places limits on what they can do.
+== Mission ==
-This is not to say that the team do not also engage in more or less straight-up graphic or packaging design, as their work for the 2020 [[Ljubljana Festival]], the GoOpti shuttle company and the Destilarna Zima spirits producer shows. However, their most resonant work, at least in part, engages with contemporary political and social concerns, both domestic and global. Three such projects stand out. In 2018 they designed a visual identity for Kamnik hip-hop trio Matter, which took Slovenia's national symbols (flag, colours, Mt Triglav) as a starting point for an abstraction of a new republic and attempted to raise questions about the place of symbols in national mythmaking. The Reši RŠ campaign (2013) used branding and marketing tools to help raise money to save [[Radio Študent]] from the existential threat of closure. The stanovanjska-kriza.je project (2019), for which Ljudje provided web and conceptual design, was carried out in collaboration with Kje bomo pa jutri spali? (Where will we sleep tomorrow?), an initiative to draw attention to Slovenia's acute lack of affordable housing.
+The name of the studio, which translates as "People", is an indication of the social concerns that much of their work addresses. Perhaps unusually for a design studio, they draw on collaborators from the humanities, social sciences and natural sciences, engaging them around the design team in accordance with the requirements of each project. This is a reflection of two of the core beliefs of the company: that design is a tool for solving problems and not a final product, and that being seen simply as designers places limits on what they can do.
-Two further projects perhaps deserve particular mention, with both displaying the same curiosity about how people work and think. Seen, developed by Kozole as part of his Master's degree at Central Saint Martins in London, stems from the designer's fascination with digital surveillance. It is a downloadable custom-made font that blacks out any word you type that is classed as a "hot" or "spook" word by the US and UK intelligence services. As Kozole says: "The idea isn't to make a terrorist tool but a conversation starter, so people will see and ask themselves why some of the words are on the list and why some aren't."
+== Selected key projects ==
+This is not to say that the team do not also engage in more or less straight-up graphic or packaging design, as their work for the 2020 [[Ljubljana Festival]], the GoOpti shuttle company and the Destilarna Zima spirits producer shows. However, their most resonant work, at least in part, engages with contemporary political and social concerns, both domestic and global. Three such projects stand out. In 2018 they designed a visual identity for Kamnik hip-hop trio Matter, which took Slovenia's national symbols (flag, colours, Mt Triglav) as a starting point for an abstraction of a new republic, and attempted to raise questions about the place of symbols in national mythmaking. The Reši RŠ campaign (2013) used branding and marketing tools to help raise money to save [[Radio Študent]] from the existential threat of closure. The stanovanjska-kriza.je project (2019), for which Ljudje provided web and conceptual design, was carried out in collaboration with "Kje bomo pa jutri spali?" (Where will we sleep tomorrow?), an initiative to draw attention to Slovenia's acute lack of affordable housing.
+Two further projects perhaps deserve particular mention, with both displaying the same curiosity about how people work and think. "Seen", a project developed by Kozole as part of his Master's degree at Central Saint Martins in London, stems from the designer's fascination with digital surveillance. It is a downloadable custom-made font that blacks out any word you type that is classed as a "hot" or "spook" word by the US and UK intelligence services. As Kozole says: "The idea isn't to make a terrorist tool but a conversation starter, so people will see and ask themselves why some of the words are on the list and why some aren't."
+Ljudje received a major commission for the 26th edition of the [[Biennial of Design (BIO)|Biennial of Design]] (BIO 26, 2019&ndash;20), which addressed the ways in which design might highlight and resolve the information crisis and begin to address questions of post-truth and infobesity. The company designed the visual identity for the event, which combined striking classic poster design elements with infographics, and netted the company a [[Brumen Award|Brumen Grand Prix and two Brumen Awards]] in 2019.
-Ljudje's received a major commission for the 26th edition of the [[Biennial of Design]] (BIO 26, 2019–20), which addressed the ways in which design might highlight and resolve the information crisis and begin to address questions of post-truth and infobesity. The company designed the visual identity for the event, which combined striking classic poster design elements with infographics, and netted the company a Brumen Grand Prix and two Brumen Awards in 2019
-}}
-==Awards==
+== Awards ==
-Brumen Grand Prix
+'''Brumen Grand Prix'''
 * BIO 26 (Identity and infographics), 2019
 * Flaviar app (Flavour Spiral), 2015
-Brumen Award
+'''Brumen Award'''
 * BIO 26 (Identity and infographics), 2019 (two awards, in addition to the Grand Prix)
@@ Line 56: / Line 61: @@
 * Flavour Spiral, 2015
+== See also ==
+* [[Biennial of Design (BIO)]]
+* [[Brumen Award]]
 == External links ==
+'''Past projects'''
+* [http://artur.zekcrew.com/ Miha Artnak's website]
+* [https://emilkozole.com/ Emil Kozole's website]
+* [http://projectseen.com/ Seen website]
+* [https://rx-tx.org/album/troglav-i-iii Design for ''Troglav I–III'', Matter]
+* [https://bio.si/en/ BIO 26 website]
+'''Ljudje in the press'''
+* [https://www.wired.com/2015/07/seen-emil-kozole/ Seen, ''Wired'' article]
+* [https://www.rtvslo.si/kultura/razstave/velika-nagrada-brumen-za-oblikovalsko-ekipo-projekta-bio-26/502833 Brumen Awards 2019, report] (in Slovenian)
+* [https://www.mladina.si/194904/to-niso-gadi/, Interview with Ljudje, ''Mladina'', December 2019] (in Slovenian)
@@ Line 63: / Line 85: @@
 [[Category:Design studios]]
 [[Category:Industrial design]]
 [[Category:Architecture & Design]]
+[[Category:Updated 2020]]

Difference between revisions of "Ljudje Design Studio"

Latest revision as of 13:00, 9 December 2020

Contents

Mission

Selected key projects

Awards

See also

External links

Operated by

Financed by